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  • MPD Training Course: Product Management

MPD Training Course: Product Management

15 May 2018
9:30-16:30

MedilinkWM, 4 Greenfield Crescent, Edgbaston, Birmingham, B15 3BE

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Want to get the right opinions and direction from those who matter?

Want to learn how to calculate a Worldwide Market quickly and with confidence?

 

Book now to delve into the depths of Product Management, with Trevor Lewis of Medical Device Consultancy today!

 

By attending this course delegates will be discover:

-The Basics of the Four Ps: Product, Place, Promotion and Price

-The Vital Role of Product Managers and Business Development Managers – creating a future!

– How to determine your Unique Selling Propositions (USPs) and use them to target your customers and key influencers with confidence – the importance of an evidence based approach

-Market Intelligence System and Sources (MISS) – where to look and what to look for

-The Power of Observation and Provocative Debate. Focus Groups and Scientific Advisory Boards.

 

This course will be exploring the important basics such as the SWOT and PESTE Analysis – how to spot Supertankers and other unstoppable trends. We will also uncover how to use these methods to understand market dynamics. You will be provided with a brief insight on using Nominal Group Technique and other brain storming ideas.


Costs

Medilink Members: £150

Non Medilink Members: £190


For further information regarding this course, please contact Vanessa Bailey

Tel: 0121 452 5630

Email: vanessab@medilinkwm.co.uk

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